Address school gate congestion and pollution, support pupils’ health and wellbeing, and develop their skills for life with WOW – the walk to school challenge. Over 1,500 UK schools are already on board. Join the movement of active travel to school from January 2023.
WOW is a pupil-led initiative where children record how they travel to school each day on the interactive WOW Travel Tracker. Pupils who walk/wheel, cycle or scoot to school at least once a week are rewarded with a montly, collectable WOW badge. WOW schools typically see walking rates increase by 23% with a 30% reduction in cars at the school gates.
360 is planning to develop active travel and public transport missions in Skill City during 2023, which will support the Walk to School campaign.